Women’s Amateur Asia-Pacific

“Shaping the Future”

Roco Communications was appointed by The R&A to handle the PR, marketing and promotion for the inaugural Women’s Amateur Asia-Pacific championship at Sentosa Golf Club, Singapore.

Roco developed and executed a multi-language regional PR campaign delivering extensive coverage into China, Japan, Korea, Malaysia, Singapore and Thailand​, handled media content creation and distribution to regional markets​ and developed a new master creative, introducing the tagline “Shaping the Future”.